Research has shown that working with flowers can improve mood, promote wellness, enhance emotion regulation, increase self-esteem, and heighten focus and concentration. By tapping into the healthful benefits of floral arrangement, Jelena uses her talents and skills to inspire, encourage, and educate those she works with. Her interactive classes are chock full of fantastic wellness, gratitude, and team-building exercises along with excellent education on how to select, style, and care for flowers. All of these benefits come with the opportunity to create a gorgeous floral arrangement that you can enjoy for a long time. This is absolutely the most meaningful self-care activity you can treat yourself and loved ones to!
Meet Jelena Trifunovic, Founder and CEO
Jelena grew up in Serbia and moved to the US at the start of the Yugoslav war in the early 1990s. Always drawn to nature, Jelena studied biology and became a science teacher to at-risk youth in South Central Los Angeles. She enjoyed sharing her love of science and nature with students of all ages, which eventually led her to teach at the university level. After the passing of her mother in 2016, Jelena felt inspired to follow her passion for floral design and launched Viola Floral. Her combined love for flowers, design, education, and the beauty of life, has inspired her to continuously reinvent how we experience flowers.
“My journey as a florist originated in my family’s kitchen. I recall spending countless holidays and family events arranging flowers with my mom, sharing stories, sipping wine, laughing, and blooming with love and joy. Although she’s no longer beside me, our bond lives on through flowers. For me, Viola Floral pays homage to the women who raise us and uplift us, through all walks of life. Like flowers, they continually remind us to live in full bloom.” - Jelena, Founder and CEO

Testimonials
I was fortunate enough to participate in the Bridgerton-themed Bloom Zoom, and boy was that a joy and an education! The class goes beyond teaching you the basics of floral arrangements and dives into the history behind of some of these stems and vases, as well as proper floral care and maintenance. I enjoyed working amongst other ladies and families in the virtual gathering, especially during such a wicked time where social gatherings are non-existent. Jelena is exceptional at making the class feel personalized and easy to follow along -- I recommend it for all ages!
Sable S.
I never thought doing a floral workshop could be so meditative and relaxing, not to mention so fun! I’ve done a few now because I keep introducing friends to Jelena’s workshops and we always have such a great time. I learned so much about keeping my flowers fresh. I smile when I see my arrangements are lasting more than a week or so. Thank you Jelena for all your tips and tricks and beautiful work! You’re a great teacher!